Crafting and Presenting Your Elevator Pitch

Now that you’ve settled on a Minimum Viable Product, and understand what kinds of measurements will validate your idea, it’s almost time to start collecting data. Before you do, however, you’ll need to make sure that you’re ready to communicate your … Read More

Understanding Customer Behavior: Values

Now that you know a little about your market’s demographics, and have made some speculations about what motivates them, you’ll want to make sure you consider your customer’s potential values before moving forward with your marketing plan. In a marketing … Read More

How to Work Well With Your Graphic Designer

This post is part of the Graphic Design and Your WordPress Business course.

Now that you have an understanding of why good design matters for your business hopefully you’ve scoped out some graphic designers, and have one in mind that you might like to work with. In this post, we’ll offer some tips … Read More

Why Good Design Matters for Your Business

This post is part of the Graphic Design and Your WordPress Business course.

If you’re planning a new web project or website, you’re probably looking to allocate a limited budget across a large variety of design, development, and marketing services. It can be hard to know what to prioritize. Here we’ll explain what … Read More