About Us

Fred David Harper | WP Business Tips

Hi! We’re Fred, David, and Harper. We run WP Business Tips.

The Web is a Jungle. You Need a Map.

The web is a source of huge opportunity. Unfortunately, it’s also something that few people understand. It’s way too easy to rush straight into building a website without a solid understanding of the online world, and without a real plan to make that site a success.

The results are painful: shiny new websites that fail to draw any traffic; conflict-ridden relationships with web developers that lead to almost nothing after thousands of dollars of work; unclear technical requirements; and an overall sense of bewilderment and disappointment—that maybe the web is a big scam, or it’s just not for you.

If any of this sounds familiar, you’ve got something in common with a lot of people: You’ve been lost in the jungle of online business, without a map.

We Can Help.

Here’s the good news: You can succeed online, once you understand how the web works and what success requires. That’s why we’re here.

We can tell you:

  • The key principles of how business is done online.
  • How to steer clear of common mistakes that lead to failed websites.
  • How to predict whether your website idea can succeed—and revise the idea if necessary—before spending a ton of money on a flashy site.
  • How to choose the right technologies for your goals, and how to pay for only what you need.
  • How to work with designers, developers, and other web professionals in a way that puts you in the driver’s seat.

How to Use the Site

To get started, browse some of our articles. You can also browse our article collections for thorough, step-by-step treatments of a given topic.

If you’d like to learn how our insights can help make your web project a success, register for our seminar for site owners: Planning for Success Online.

Thanks for visiting!